Jardine Land Rover - Customise Your Adventure Campaign

In order to promote their car accessories I created the ‘Customise Your Adventure’ campaign for Jardine Land Rover. The aim of the campaign was to encourage customers to think about car accessories differently. Rather than seeing them for what they are, I wanted them to think about the possibilities the accessories could bring. Whether that is happiness, freedom or time with family.

I created a series of animated gifs for social media, along with an email and website banner for the Digital team to add to the website to encourage customers to click through to the Jardine Motors Group Accessories pages.